Published: April 28, 2026 Last Updated 2 hours ago by FPN
Simone Ashley, known for her role as Kate Sharma in Netflix’s Bridgerton, stars in the new Burberry x Hunza G swimwear campaign.
The 31-year-old British actress models a range of bikinis and one-pieces that blend British heritage with contemporary summer style. The campaign, photographed on beaches and poolside, highlights effortless beachwear ahead of the summer season.
The collaboration between Burberry and Hunza G combines craftsmanship, heritage, and a focus on body-positive design. Launched on April 27, 2026, the collection features Hunza G’s Original Crinkle ultra-stretch fabric with Burberry’s color palette and Check trims. The pieces are designed for versatility, comfort, durability, and timeless style.
Photographed by Ryan McGinley, the campaign features Simone Ashley by the sand and pool. In one image, she wears a strapless red two-piece bikini that highlights her physique against a golden backdrop. The bold red color reflects the collection’s summer energy.
Another look features a high-cut black one-piece swimsuit made from the signature crinkle fabric and accented with Burberry Check trims. Additional images show Ashley in tank-style bikini tops with check-print underbust bands, matching bottoms, and checkered cover-up wraps, offering versatile options for poolside or beachwear.
Simone’s wet-look hair, minimal makeup, and relaxed poses contribute to the campaign’s authentic and approachable style. Her involvement positions the collection as both luxurious and empowering.
The Story Behind Burberry x Hunza G Swimwear
This partnership feels like a natural evolution for both brands. Burberry Chief Creative Officer Daniel Lee noted the synergy: “There’s a natural connection between Burberry and Hunza G as British brands… Our approach to material and craft is shaped by a relationship to the elements – pieces you can wear in and out of the water.”
Hunza G founder and Creative Director Georgiana Huddart echoed this sentiment: “Hunza G has always been about making women feel their most confident… Bringing that together with the heritage of Burberry felt natural, to create something special that feels effortless.”
The collection offers classic bikinis, one-pieces, and tankinis, all featuring Hunza G’s signature silhouettes. The ultra-stretch crinkle fabric provides a comfortable fit for various body types, while Burberry’s colours and check details add a distinctive touch. The line is available worldwide online and in select stores from April 27, 2026.
At 31, Simone Ashley has established herself as a global style influencer and sought-after actress. Born in England to Indian Tamil parents, she gained recognition with roles in Sex Education and Bridgerton. Her film credits include Broadchurch, Detective Pikachu, Disney’s The Little Mermaid, a cameo in Brad Pitt’s F1, and an upcoming role in The Devil Wears Prada 2.
Beyond her acting career, Simone is known for her professionalism and appreciation for ensemble work. Her participation in the Burberry campaign reinforces her role as a modern figure in both high fashion and accessible glamour.
The campaign follows recent personal developments, including the conclusion of her relationship with Tim Sykes in late 2025, and highlights her professional achievements and confidence.
The Burberry x Hunza G collection distinguishes itself through British craftsmanship, innovative materials, and inclusive design. The capsule offers a range of styles, including red bikinis, high-cut black one-pieces, check-trimmed tankinis, and versatile beach-to-street options.
Simone Ashley’s role in the swimwear campaign has attracted attention from both fashion enthusiasts and Bridgerton fans. Her confident presence in the campaign has been widely noted.
As summer 2026 heats up, expect to see more of these effortless, heritage-infused looks on beaches, by pools, and across social media. The collection perfectly encapsulates modern British luxury: practical yet prestigious, bold yet refined.
If you’re looking to upgrade your swimwear game with timeless pieces that combine stretch, style, and sophistication, the Burberry x Hunza G collaboration—fronted by the luminous Simone Ashley—is the ultimate destination. Shop the full range online now and channel your inner beach icon this season.
