See Adut Akech’s Modeling Campaign For Beyonce’s IVY Park New Collection — Ivytopia

 

Beyonce’s IVY Park is back with a stunning summer collection in collaboration with Adidas. And who’s modeling the activewear pieces is none other than South Sudanese-Australian model, Adut Akech, who joins a series of other models in the campaign.

As ever, Adut Akech oozed attitude as she posed in swimwear and athleisure pieces perfectly crafted out with floral motifs. The inclusive and gender-neutral collection is nicknamed “Ivytopia” and features 52 pieces which include cargo shorts, crop tops, a reversible bomber jacket, satin robe, and accessories such as hats, totes, socks, and footwear. 

Adut Akech IVY Park Ivytopia CampaignPhoto: Instagram.com/Adutakech

As per the brand, the Ivytopia collection which is now available on the Adidas website, “explores the collective connection we share after emerging from a period of isolation and imagines the possibilities of this journey with one another, dreaming and exploring our infinite potential. Whether a beach, mountain range, or urban oasis, the setting is unlimited, as long as it makes you feel hopeful for what’s yet to come.”

Sharing the campaign video and images with fans on Instagram, the model expressed her excitement as well as thanked Queen Bey for being part of the campaign. “Honored to be apart of the new #IVYTOPIA campaign out now!! ✨,” the post captioned. “Thank you @beyonce and the rest of your team for having me! 🤍🤍🤍.”

 

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A post shared by IVY PARK (@weareivypark)

Amongst the models in the campaign include supermodel Irina Shayk and Joan Smalls, Harvey Newtown-Haydon, and Alva Claire. 

 

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A post shared by IVY PARK (@weareivypark)

The Ivytopia collection comes in diverse sizes, ranging from XXXS to XXXXL, and is priced between $30 and $200. As a bonus, the brand also added 14 styles for kids.

 

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A post shared by IVY PARK (@weareivypark)

The new launch however coincides with Bey’s reveal of the tracklist in her much-anticipated album, Renaissance. The 16-long tracklist features songs including “Thique”, “Cuff It”, “America Has a Problem” and “I’m That Girl”. In the album, she’s working alongside names like Honey Dijon, Sabrina Claudio, Pharrell, Nile Rodgers, Drake, and AG Cook.

Shop the Ivytopia collection here.

 

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