Naomi Campbell is becoming a major collaborator in the fashion industry.
Just a few months after launching a collection with Pretty Little Thing, the supermodel has collaborated with HUGO BOSS to release a collection that will not only help you stay chic but one that redefine modern power dressing.
She has curated a globally-inspired wardrobe tailored for the on-the-go boss. The collection, ranging from adaptable outerwear to comfortable and stylish sweats, presents a comprehensive 24/7 wardrobe tailored for a life spent globe-trotting.
Each piece in the collection is infused with genuine inspiration, and for Campbell, the creation of the Boss collection — an ultimate travel wardrobe — emerged organically from her demanding profession and reflected her fast-paced lifestyle and work experiences as a model and as a global representative at various international forums.
The supermodel characterizes the new BOSS capsule collection as “powerful, timeless, and effortless”, qualities that mirror the essence of the supermodel herself. In an interview with Elle UK, the mother-of-two shared, “During all my years in fashion, the one thing that’s always been constant is travel.”
“The collection is a reflection of the spirit of the modern and dynamic woman of today — strong, independent, and always on the go,” she added.
For Campbell and BOSS, a brand that loves creative designs, it’s not just about looking good – they want a collection that is practical, too.
“We wanted to offer practicality without compromising on style, ensuring that every piece in the collection serves a purpose beyond just aesthetics.” Transitioning into the BOSS design room felt like a natural progression for Campbell. She expressed that it seamlessly matched her own vision and style, citing BOSS’s timeless elegance and commitment to pushing boundaries.
Naomi X BOSS brought the idea to life with thoughtful craftsmanship and attention to detail evident in the special tailoring that BOSS is known for. The pieces are made from comfy materials like cashmere, cupro, and jersey, chosen to give you the freedom to move and make sure you can wear them again and again.
For example, the pinstriped suit in the collection doesn’t wrinkle easily because it’s made from stretchy wool – a neat trick you’ll find in all their suits. And if you need outerwear, they’ve got a shiny trench coat that’s also good in the rain.
More so, for Campbell, being prepared for flights is essential, and this is reflected in the collection, which also includes compression wear. She emphasizes the importance of switching into head-to-toe compression gear during flights, highlighting the undeniable benefits to the body.
Also, Campbell’s commitment to cleanliness extends to the antibacterial fabrics used in the compression pieces, catering to her personal preference as a self-described germaphobe.
The collection also includes a classic white button-down shirt, described as a must-have for any wardrobe, and a black jumpsuit made from sheer fabric. These pieces can shine on their own or blend seamlessly when worn together in different styles. The supermodel believes that each item has its unique charm, and together, they tell a modern story of power dressing.
Over the weekend, Campbell was joined in a private dinner by Janet Jackson, Griff, Cora Corré, Raye, Precious Lee, Law Roach, and others to commemorate the launch of her debut collection with BOSS.
The 53-year-old supermodel, who is currently the Elle UK March 2024 cover star, opted for a chic ensemble, featuring a sheer black button-up shirt dress paired with a black oversized blazer for the glamorous event.
Completing her look with an air of mystery behind dark shades, the fashion icon adorned herself with a chunky silver chain and a silver pearl necklace, injecting a touch of sparkle to her sartorial elegance at the “Boss” party.
As per Elle, the BOSS collection carries a special meaning for the supermodel, making it difficult for her to choose a favorite piece. Nevertheless, she recognizes the compression suit as exceptional, appreciating its ability to embrace every curve, elongate the silhouette, and enhance confidence.
Keep scrolling to see our favorite pieces in the ‘Naomi x BOSS’ collection and shop for yourself: