Naomi Osaka Makes a Strong Case for Labubu at the 2025 US Open

As tennis fans flocked to the 2025 US Open yesterday, all eyes were undeniably on Naomi Osaka as she stepped onto the court at Louis Armstrong Stadium.

The four-time Grand Slam champion turned heads with her unexpected yet striking first-match outfit, an embodiment of athletic flair fused with playful fashion. She showcased a bold head-to-toe red look, comprised of an embellished, cropped jacket and a bubble-hem skirt, both designed in a vibrant, fiery shade that exuded confidence and energy.

Osaka’s entrance was not just about her attire; it was a full-on presentation of curated details, including her racquet bag and Nike duffel. A black visor and a pair of sparkling red headphones were topping off her ensemble. A unique accent was added with a matching Labubu charm, embellished in red and humorously named “Billie Jean Bling,” paying homage to the iconic tennis legend. This charming addition not only showcased Osaka’s creative styling but also hinted at her penchant for honoring the sport’s history while making it her own.

To complement her ensemble, Osaka donned striking, bright red Nike sneakers, specially designed for the tournament. This footwear was not just a fashion statement but a testament to her collaboration with Nike that continues to push the boundaries of sports apparel. Her custom Nike GP Challenge 1 sneakers featured layered tones of red with a classic black Swoosh, adorned with rose print detailing. Intriguingly, the insole showcased her personalized “NO” logo, marking a distinct identity that resonates with fans and aspiring athletes alike.

In addition to her striking outfits, Osaka’s styling choices have reflected a series of symbolic themes throughout the 2025 tennis season. Earlier this year, at the Australian Open, she channeled the brightness of sunflowers with her sneakers and hair accessories, followed by a beautiful cherry blossom motif during the French Open. Each motif has allowed Osaka to tell a larger story through her fashion, merging her cultural background with her athletic journey.

Photo: Instagram/@naomiosaka