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For the first time ever, Fenty Beauty is releasing Rihanna’s very own signature lipstick. But that’s not the only reason we’re excited about the new Fenty Beauty Icon collection, which comes in 10 shades of bold reds and classic nude lipstick.
Formulated with hyaluronic acid and vitamins C & E for all-day hydration and comfortable lasting wear, the brand says the Iconic collection was closely curated with Rihanna and designed with a precise bullet tip inspired by her unique cupid’s bow. For the first time ever, the collection is also made to be refillable with an ultra-luxe case because she knew you’d want to wear these shades over and over again.
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“When it came down to creating the collection, I really wanted to add my personal touch,” the singer told ELLE in an exclusive interview. “We designed the bullet to fit perfectly into my cupid’s bow, which is really defined.”
The expectant mother even sported her favorite shade in the campaign image, which she says exudes confidence. “The perfect red lip is the sexiest, most empowering thing you can put on when it comes to beauty,” the 33-year-old added. “When you wear a red lip, it exudes confidence. I love that anyone can put it on and feel strong and sexy with just one swipe.”
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The Fenty Beauty Icon collection is dropping on the 4th of February, 2022 at fentybeauty.com, and it comes just in time for Valentine’s Day.
