We like the way fashion in the new millennium is setting the pace as fashion designer, DKNY debut their The Ramadan Capsule Collection (#DKNYRamadan). The 12-piece collection features different, interchangeable looks, for Muslim women observing the month of fasting and prayer.
Every piece was made from soft, silky fabrics that don’t cling to the body and breathe perfectly for the heat of the Middle East. Although the pieces were made to convey modest attire, the objective is quite subtle as they’re just as stylish as any other designer look.
According to Savoir Flaire:
With this new regional campaign and the recent launch of the DKNY Middle East website, the brand signals its eagerness to expand within the region.
The Ramadan Capsule Collection, with its bold color palette, flattering silhouettes, and street-smart approach, is beautifully suited for women of the Middle East who prefer to take a personalised approach to style during the Holy Month. The advertising campaign for the collection was shot in Dubai by Emirati photographer Saeed Al Khalifa and featured Yalda Golsharifi and Tamara Al Gabbani, two popular Middle Eastern bloggers.
Loving this conscious and cool collection from DKNY. Get yours here.
Source (photos courtesy of DKNY)
