Zendaya and Law Roach Debut Their First Co-Created Collection with “ON”

On April 9, 2026, Zendaya and her longtime stylist Law Roach unveiled their first co-created womenswear and footwear collection with Swiss sportswear brand On, marking a significant milestone in Zendaya’s fashion career.

The collection combines Zendaya’s signature style with On’s performance innovation, offering versatile, interchangeable activewear for everyday activities. The launch is supported by a surreal short film, Shape of Dreams, directed by Academy Award-winner Spike Jonze, which depicts the creative process in a whimsical Dream Lab.

This isn’t Zendaya’s first rodeo with On. The multi-year partnership began with her wearing the brand’s shoes during the Challengers press tour and evolved into the popular Cloudzone Moon sneaker. Now, the duo has gone full head-to-toe, delivering seven versatile apparel pieces plus an updated Cloudnova Moon running shoe.

The collection emphasizes comfort, personalization, and inclusivity; pieces that support diverse forms of movement while doubling as stylish everyday wardrobe staples.

With the campaign launching on April 9th and the full collection dropping on April 16, 2026, Zendaya x On is poised to become one of the year’s most talked-about athletic-lifestyle collaborations.

Inside the Zendaya x On Collection: Key Pieces and Design Philosophy

The collection features seven thoughtfully designed apparel items intended as a blank canvas for self-expression. Key pieces include:

Ribbed tank top and T-shirt for easy layering

 

Anorak and coach’s jacket for lightweight outerwear

Parachute pant and Bermuda short for versatile bottoms

These garments prioritize ease and adaptability. Zendaya notes that the pieces are interchangeable, enabling combinations tailored to individual lifestyles. For example, the parachute pants can be styled for hiking, errands, or paired with a blouse for a meeting. Law Roach incorporated vintage silhouettes and textures from Zurich stores, refined in collaboration with On’s product design team led by VP of apparel Tim Coppens.

The collection’s featured footwear is the new Cloudnova Moon, an updated version of On’s Cloudnova shoe. Engineered for superior cushioning and support, it provides comfort for knees and back, making it suitable for running, daily wear, or long workdays. Zendaya emphasized that comfort is increasingly important to her given her busy schedule.

Design philosophy centers on movement looking different for everyone. Zendaya explained: “I wanted to influence it in a way where it didn’t feel like a complete departure from On — I wanted to experiment with different silhouettes… but also I just wanted it to be easy, and I wanted it to feel like it’s really for everyone.” Law Roach added that they were involved in every step from inception to completion, ensuring authenticity rather than a simple celebrity endorsement.

The collection blends performance technology with lifestyle appeal, featuring soft, breathable fabrics, thoughtful silhouettes, and subtle details that encourage personalization. Friends and family have tested the pieces in diverse ways, demonstrating the collection’s adaptability.

Spike Jonze’s Surreal “Shape of Dreams” Campaign Brings the Vision to Life

To launch the collection, On engaged director Spike Jonze to create a cinematic short film distinct from typical athletic campaigns. Shape of Dreams transports viewers into Zendaya’s imagined Dream Lab, a white creative space where ideas take physical form.

The film features Zendaya conceptualizing designs as disembodied arms represent her thoughts. Shapes and materials evolve in whimsical, hypnotic ways as outfits form and transform.

Photographer Sean Thomas contributed still-life imagery to illustrate the creative process. Law Roach described Jonze’s approach as “absolutely incredible,” and noted it was a dream come true to see the collection’s spirit captured so uniquely.

The campaign adopts a joyful and exploratory tone, reflecting Zendaya’s aim to showcase movement in everyday contexts. It supports On’s evolution into lifestyle offerings and highlights the brand’s culture of curiosity and collaboration.

How to Shop the Zendaya x On Collection

The full Zendaya x On collection will be available starting April 16, 2026, on the official On website (on.com), in On stores, and at select global retailers. Early access and campaign content are live as of April 9.

The collection is priced to reflect On’s accessible yet premium positioning in the performance-lifestyle market. The Cloudnova Moon shoe and apparel are designed to appeal to both athletes and consumers seeking comfortable, stylish everyday wear.

Zendaya’s Fashion Evolution and the Power of Authentic Collaborations

This launch marks another chapter in Zendaya’s style evolution. From early red carpet appearances with Law Roach, who has styled her since age 14, to custom looks for Dune, Euphoria, and Challengers, Zendaya has consistently used fashion for storytelling and self-expression. Her preference for simple, uniform-like pieces that offer ease is evident in this On collection.

Collaborating closely with Law Roach and On’s team enabled Zendaya to create an authentic collection. She notes the pieces reflect her real needs: uncomplicated items she can wear confidently and comfortably without overthinking.

For On, this partnership with Zendaya and Law Roach supports its expansion beyond running shoes into lifestyle and womenswear. The collaboration combines Swiss engineering with Hollywood creativity in a way that feels both innovative and authentic.

Why This Collaboration Matters in 2026

While many celebrity collections can feel formulaic, Zendaya x On distinguishes itself through functionality, inclusivity, and creative storytelling. The Spike Jonze film adds an artistic dimension, elevating the launch and drawing cultural attention, much like Zendaya’s notable press tours and red-carpet appearances.

The collection launches as consumers increasingly seek versatile clothing that transitions from activity to daily life, and as athletic brands merge with fashion. Zendaya’s global influence, supported by recent projects like The Drama, is expected to generate significant interest and sales.

Whether you are a runner seeking daily comfort, a fashion enthusiast inspired by Zendaya’s style, or someone who values thoughtful design, this collection offers adaptable pieces that move with you.

The Zendaya x On collection will be available April 16 at on.com. In the meantime, view Shape of Dreams to experience the Dream Lab where performance meets imagination.

Zendaya continues to redefine the modern multi-hyphenate as actress, producer, style icon, and now a fashion designer. Her collaboration with On and Law Roach demonstrates that the best fashion arises from genuine passion, curiosity, and creative freedom.

Photo Courtesy: ON