Kim Kardashian’s shapewear and underwear brand, SKIMS, is known for pushing boundaries and introducing innovative and provocative designs.
This time, the reality TV star-turned-businesswoman is bringing women a bra that promises to give them a perky, bra-free look. The SKIMS Ultimate Nipple Bra, as it is called, features a fake nipple detail on the outside, creating the illusion of a hardened nipple even when the bra is worn.
The announcement of this unique bra was made by Kim herself in a cheeky video that showcased her modeling the new creation. In the video, Kim can be seen wearing an all-nude-colored outfit, complete with the daring raised nipple detail that SKIMS is touting.
The setting is an office, and Kim exudes a business-smart look with fake prescription glasses and her black hair styled in a half-down fashion. The entire clip has a comedic undertone, reminiscent of a Saturday Night Live skit, however, it is important to note that the bra itself is a real product.
Photo: Insatagram.com/skims The SKIMS Ultimate Nipple Bra is set to be released on Halloween, October 31. In the video, Kim boldly displays the bra by removing her top and highlighting the fact that, even with a blow dryer aimed at her chest, the illusion of hard nipples created by the bra remains intact.
“Earth’s temperature is getting hotter and hotter, the sea levels are rising and ice sheets are shrinking,” she begins her video as she sits at a glass desk with a beige computer and keyboard in front of her. “And I am not a scientist but I do believe that everyone can use their skill set to do their part.”
At this point, the reality star then picks up a conference pointer as she walks to a board with a drawing of the new bra. “That’s why I am introducing a brand-new bra with a built-in nipple. So no matter how hot it is, you will always look cold,” she says adding that “some days are hard but these nipples are harder and unlike the icebergs, these aren’t going anywhere.”
The video concludes with Kim stating the name of the product, “The SKIMS ultimate nipple bra.”
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Undeniably, this latest addition to the SKIMS line is a bold move that is sure to grab attention. The existence of a bra that offers a bra-free look while maintaining a perky appearance is likely to appeal to women who strive for a certain aesthetic or desire to feel more confident in their clothing choices. It is also a testament to Kim Kardashian’s ability to push boundaries and challenge societal norms when it comes to fashion.
