Ugochukwu Monye, the brilliant mind behind the eponymous brand, UGO MONYE, has dedicated years to reshaping perceptions of African royalty through his exquisite craftsmanship and innovative designs.
His latest collection, “Ife Aso Anyi”, epitomizes his unwavering commitment to African excellence, originality, and pride. This collection stands as a powerful testament to the rich cultural tapestry that defines the continent, elevating African fashion to a platform where it can truly shine on the global stage.
Photo Courtesy Translating to “We do what we like” in Nigeria’s South-Eastern dialect, “Ife Aso Anyi” encapsulates the essence of unapologetic African fashion. With this collection, Africa emerges as a leading influence in global fashion, showcasing the continent’s capacity for originality and innovation.
In his words: “If I was to recreate the Nigerian coat of arms from a fashion perspective, it will be a masquerade adorned in the many layers of fabrics that represent the different cultures and ethnic groups in Nigeria, a faceless masquerade signifying an undivided, undefeated nation with one heart dressed in our various ethnic fabrics that showcases our individuality, coming together beautifully to represent unity and faith, peace and progress.”
Photo Courtesy As each UGO MONYE collection evolves, it elevates African artistry and encourages a new generation to embrace their roots with pride. “Ife Aso Anyi” is not just a collection but a movement—a celebration of African sovereignty that showcases the continent’s timeless appeal.
By blending fashion, culture, and art, Ugo Monye invites the world to experience the epic narrative of African identity, uniting people through the transformative power of fashion.
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