A client of Baghunter, the industry-leading marketplace for collectible luxury handbags, broke the tradition by proposing to his girlfriend with a rare and unique Hermes Birkin Bag instead of a diamond ring!
A new trend may be on the horizon as a customer of luxury handbag site, Baghunter, utilized the company’s Bag Bespoke service to customize a rare Hermes Birkin bag and use it to propose to his girlfriend. The gentleman requested a custom artwork on the Birkin to include the names of his girlfriend and the date of the proposal enclosed in a red heart, doing away with the tradition of using a diamond ring.
The idea of proposing with unconventional gifts isn’t completely unheard of among young affluent men, as diamonds begin to lose their sparkle in terms of uniqueness and value. Recent figures from the WallStreet Journal show diamonds have collapsed by as much as 80% in real terms over the last 30 years, while a recent study by Baghunter, which made headlines in Time Magazine among others, showed a Birkin to be a safer investment than the S&P 500 and gold over a similar time period.
“The idea behind the traditional proposal involving a diamond ring was to signify both love and financial security”, said Baghunter CEO, Evelyn Fox, “Diamonds were long thought of as an item that would hold its value, when in fact the value of diamonds has dramatically fallen in recent times. It is perhaps this shift in the perceived value of diamonds which has led to young men seeking new and unconventional gifts with which to propose, such as a bespoke Birkin bag”.
A brief survey conducted by Baghunter among their VIP customers revealed that a shift away from traditional proposals isn’t as unlikely as it seems, with over 70% of women responding that they would prefer a customized Birkin to a diamond engagement ring. It certainly worked for the trend-setting gentleman who is now happily engaged.
Taking all of this data into account, it is highly likely more and more people will shun diamond rings as a method of the proposal and instead turn to other ultra-luxury items which provide both beauty and financial safety as an heirloom, such as Birkin bags which have historically been a solid investment opportunity over the last 30 years as opposed to diamonds which are shaky at best.
About Baghunter
Baghunter is an A+ rated BBB accredited business that buys, sells, and consigns ultra-luxury handbags and purses including brands such as Hermes and Chanel. Baghunter also offers an authentication service for every bag sold through the website, a Bag Bespoke service for customization of bags with Swarovski crystals or bespoke artwork, a Bag Concierge service to help clients find rare and unique handbags, and a VIP Club which offers benefits to avid purse collectors.
If you would like more information about this topic, please contact Evelyn Fox at 800-221-5165 or email at evelyn@baghunter.com or press@baghunter.com.
