It seems like the beauty business is really booming because not only are the new beauty products launches are fast selling but every A-list celebrity now wants to own a beauty brand. As we speak right now, Jennifer Lopez’s makeup line is in the works. The singer just announced that she’s collaborating with the Poland-based Inglot Cosmetics to launch a namesake makeup collection on the 26th of April.
“It is something I have been wanting to do for a very long time,” Lopez told Women’s Wear Daily. “A make-up line seemed like a natural progression since people are always asking about the products I use and how I get the glow to my skin.”
According to the reports, the launch will feature over 70 pieces of beauty products — which includes eyeshadows, bronzers, lipsticks, blushes, mascaras, and powders, and there will come in shades of nude, gold, and shimmer. Meanwhile, the singer is also considering affordable price point to ensure you don’t break the bank to glow just like she does.
“I really wanted to make it representative of what I would like, what I would use, from the color but also the quality,” she said. “The price point was very important to me, which is why I chose to partner with Inglot. We can create great quality products that are affordable.”
As reported, the most expensive item from the collection happens to be her build-your-own customizable palette, which is around $49, while the others retail from $8.50 to $26. The collection, of course, will be available on jenniferlopezinglot.com upon launching.